K I M   H U R L E Y

Baileys Original Irish Cream is a Diageo brand. The agency already had Guinness, and approached our team to create point-of-sale (POS) materials for Baileys. The idea of a summery drink - Baileys and iced coffee - turned into a 5-year agency relationship and campaigns too numerous to mention. "Take a 5:00 coffee break," "Baileys over ice cream," and "Baileys Friendsgiving" to name a few. 

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On-premise and off-premise materials. Billboards. Website build. Facebook page creation and all posts/content/apps. Influencer campaigns. Recipe ideation and photography. Email campaigns. Radio ads. Sizzle reels.